I didn't learn SEO and web design in an agency. I learned it the hard way, building my own acupuncture and natural health practice.
I worked out pretty quickly that being good at what you do isn't enough if nobody can find you. So I rolled up my sleeves and learned websites, SEO and marketing until my practice was thriving.
Before long, other therapists were asking how I'd done it. Helping a few colleagues turned into a second business running alongside my clinic, and later into seven years teaching marketing to final-year acupuncture students.
These days I keep things small on purpose. I take on a handful of projects at a time, so each one gets my full attention rather than a slot in a queue.
Want the longer version? Read more about me